Mike Melton is a $185M tire operator with 30+ years in the tire industry. He started in tires at 8 years old and now coaches auto shop, tire shop, and collision shop owners on leadership, sales, accountability, and operations through his Fix My Crew coaching program.

Fix My Crew is a coaching program for auto repair shop, tire shop, and collision shop owners founded by Mike Melton. It offers four tiers ranging from a $497 Strategy Hour to a $25,000 inner circle called The Wolves. The flagship is a 12-week program backed by a 90-day guarantee.

How is Fix My Crew different from Shop Fix Academy or ATI?

Most automotive coaching programs are run by people who sold a shop once or read a book. Mike Melton runs a $185M tire operation right now. Clients are coached by an operator doing it bigger than them today, not theory from a former owner.

What kind of results do Fix My Crew clients get?

Documented client results include: Jason Miller went from $1.2M to $3M in under 2 years. Brandon Tate moved from $47K to $148K months. Eric Bennett went from $390K to a $2.8M pace.

What is the Mike Melton Guarantee?

For The Kill Shot 6-week program, if you do the work and your numbers do not move within 6 weeks, Mike works with you free until they do. The 12-Week Program carries a 90-day version of the same guarantee.

For Automotive Shop Owners

Your Shop Will Run Without You In 90 Days.

Specific outcomes. Real timeline. Backed by a guarantee. Built by an operator with 30+ years in the trades who runs a $185M tire shop. Not a coach who read a book.

BOOK YOUR CALL NOW

15 minute call · Auto shop owners only

Just want to see pricing? See all programs →

Man with extensive arm tattoos and black cap standing with arms crossed in front of display of custom black and silver wheels

Mike Melton

$185M Tire Shop Operator · 30+ Years In The Tire Industry

$185M+

Built In Tire Shops

30+ YRS

In Tire Industry

30M+

Views Per Month

Results for shop owners like you:

Jason Miller: $1.2M → $3M in under 2 years Brandon Tate: $47K → $148K/month Eric Bennett: $390K → $2.8M pace

Sound Like You?

If This Hits, You're In The Right Place.

You're The Bottleneck

Nothing happens unless you're standing there. The shop stops the second you stop.

Techs Won't Step Up

You hire guys, train them, and they still won't take ownership. Standards slip daily.

Revenue Is Stuck

You push harder every month and the numbers won't move. Average ticket is flat.

You're Burnt Out

You haven't taken a real day off in years. Your family's tired of seeing your back.

That ends in 90 days.

Why Mike

Built In The Bays.
Not From A Book.

The auto coaching world is full of guys who sold their shop once and now sell you theory. Mike isn't one of them. Here's why operators pick him.

Started At 8 Years Old

Mike's been in tires since before most coaches finished elementary school. 30+ years in the bays. Real grease. Real customers. Real wins. The origin isn't a marketing story. It's a fact.

$185M Operator. Right Now.

Not retired. Not a former owner. Not "used to run a shop." Mike runs a $185M tire operation today. While you're reading this, he's running it. You're getting coached by someone doing it bigger than you, right now.

Mentored By Andy Elliott

Sharpened by the most aggressive closer in the game. The sales framework Mike teaches isn't theory. It's the same direct, NO-BS playbook Andy uses. Tested. Proven. Battle-ready.

Faith. Family. Standards.

This isn't just a business fix. Mike doesn't coach what he doesn't live. Faith first. Family second. Standards in every room he walks into. You're not just hiring a coach. You're hiring a man who's built to be followed.

Other coaches teach what they read.
Mike teaches what he runs.

BOOK YOUR CALL NOW

15 minute call · Auto shop owners only

The 90-Day Promise

Here's Exactly What Changes. And When.

No vague coaching. No theory. Three milestones. Three dates. Three numbers your wife and your bank account will both see.

DAY 30

Your Crew Runs Tickets Without You

Service writers handle the front. Techs hold the standard. You stop being the bottleneck on every single job that walks in the door.

DAY 60

Your Average RO Climbs 20% Or More

The discount disease ends. Your guys sell value, not price. Tickets go up. Margin goes up. Numbers finally move after years of being stuck.

DAY 90

You Take A Real Weekend Off

First time in years. The shop runs. Standards hold. Revenue keeps coming in. You're free to lead the business, not babysit it.

The Mike Melton Guarantee

Don't hit these by Day 90?
I work with you free until you do.

BOOK YOUR CALL NOW

Limited spots · Auto shop owners only

Real Owners. Real Numbers.

Crews Fixed. Shops Running.

Stuck at $1.2M and every fire came through me. Mike installed the leadership system. My top tech became a real leader. We hit $3M in under 2 years and I finally stopped being the bottleneck.

Jason Miller

Standard Tire & Auto

Two bays. $200K a year. Barely surviving. Mike walked us through the sales framework and the standards installed themselves. Five years later we're pushing $4.9M annually.

Derek Lawson

Blacktop Tire Co.

$47K months and grinding. Mike spotted the leak in our first call. We tightened operations, built the culture, and inside a year we were hitting $148K months consistently.

Brandon Tate

North Point Tire & Auto

Decent revenue, garbage profit. No structure anywhere. Mike rebuilt the operating system from the ground up. $980K to $2.6M in under 3 years and the shop runs cleaner than ever.

Chris Holloway

Foundation Tire & Service

Thought we had a marketing problem. Mike showed us we had a leadership and accountability problem. Installed the standards and the crew finally held the line. $72K to $190K months in 18 months.

Matt Reynolds

Mainline Tire

My business owned me. Couldn't take a day off without something burning down. Mike installed the systems. One location at $850K became two locations at $3.7M combined. I take real weekends now.

Ryan Cooper

True Tread Tire Co.

Stuck at the same number for years because I was the bottleneck on every decision. Mike called it out in 15 minutes. Fixed leadership, fixed accountability. $1.5M to $5.2M in under 4 years.

Tyler Jenkins

Ironclad Tire & Auto

Hired other coaches. Got theory. Mike's an operator running shops at the highest level. Average monthly revenue went from $58K to $131K in 14 months. The difference was real.

Adam Pierce

Summit Tire & Service

Had the customers. Had the car count. Leaking money everywhere because nobody held anybody accountable. Mike installed the system that fixed it all. $2.1M to $4.4M in 2 years.

Kevin Marshall

First Choice Tire & Auto

Mike didn't just grow the revenue. He turned me into an actual leader. We were doing $390K a year. We're on pace to pass $2.8M now. The business finally feels stable for the first time.

Eric Bennett

Crown Tire & Automotive

$185M+

Shop Revenue Built

30+

Years In Automotive

1000s

Techs Led

30M+

Monthly Views

Inside The 12-Week Program

The Fix My Crew 12-Week Program.

Direct Access To Mike

Coaching from a real operator, not an assistant. You talk to me.

Leadership Install

Turn your top tech or service writer into a real shop leader who carries the standard.

Sales Framework

Close more tickets. Raise the average RO. End the discount disease.

Accountability System

Standards your crew enforces daily. Without you having to babysit.

Hiring & Firing Playbook

Stop hiring the wrong guys. Cut the cancers without the drama.

Owner Operator Network

Inside a room with other auto shop owners building the same thing.

BOOK YOUR CALL NOW

Limited spots · Auto shop owners only

Your Shop Will Run Without You In 90 Days.

If This Hits, You're In The Right Place.

You're The Bottleneck

Techs Won't Step Up

Revenue Is Stuck

You're Burnt Out

Built In The Bays. Not From A Book.

Started At 8 Years Old

$185M Operator. Right Now.

Mentored By Andy Elliott

Faith. Family. Standards.

Here's Exactly What Changes. And When.

Your Crew Runs Tickets Without You

Your Average RO Climbs 20% Or More

You Take A Real Weekend Off

Crews Fixed. Shops Running.

The Fix My Crew 12-Week Program.

Direct Access To Mike

Leadership Install

Sales Framework

Accountability System

Hiring & Firing Playbook

Owner Operator Network

Stop Being The Bottleneck.

Built In The Bays.
Not From A Book.